There is an abyss. Our clients stand on one side, and they come to us because they want to reach the other.
Most professionals begin designing a bridge.
It's the obvious solution.
We will see all kinds of bridges, from the most minimalist and functional to the most elaborate and beautiful.
Some look for a way around, guiding their clients along this new route.
Others dream of flying across the abyss. They design airplanes, jetpacks, and rockets.
Nietzsche once said that if you gaze long enough into an abyss, the abyss gazes back into you.
Those are our eyes, staring back from within.
We do not fear the abyss. The abyss fascinates us.
It doesn't necessarily need to be crossed.
Sometimes, something precious lies within.
Sometimes, it's not that deep.
It's just dark.